Nurture Relationships
Convert Customers
Streamline marketing processes and remove human error to reduce inefficiencies and boost marketing ROI. Deliver personalized user experiences to different customer segments. Ensure different customer segments only recieve relevant marketing communications. Nurture leads and integrate your marketing and sales pipeline to close more deals.
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Lead Scoring and Qualification
Use marketing automation to score leads based on their interations with your product. Identify users that are likely to upgrade from freemium to paid subscription. Track high conversion behaviors with your analytics platform and pass the information to your customer relationship management system.
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User Onboarding
Trigger welcome surveys when users sign up for your product that help you personalize the onboarding experience. Different customer segments and personas have different needs from your product and different a-ha moments that drive stickiness.
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Email Marketing Campaigns
Create workflows to completely automate your email campaigns. Stop missing leads or failing to follow up due to human negligence. Re-engage inactive users and nurture potential leads with educational content. Personalize emails for every customer segment and buyer persona your company serves.
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